For Immediate Release
Contact: Ron Ticho
(610) 360-0205
Ront@wlvt.org
Lehigh Valley Public Media Receives Two NETA National Public Media Awards
Monthly “Magazine” Program and Get More Local Marketing Campaign Winners
Bethlehem, P.A. – September 12, 2023 – Lehigh Valley Public Media (LVPM) won two awards from the National Educational Telecommunications Association (NETA) Public Media Awards during their ceremony on Sunday, September 10th.
The Public Media Awards honor members' best work in community engagement, content, education, marketing/communications, independent productions, and overall excellence. The awards are judged by a group of expert panelists from within the public media system, as well as industry professionals working outside of public media.
“It brings me immense joy to see all the hard work and creativity our team brings to life on a daily basis, and I celebrate them today and every day,” said Tim Fallon, Chief Executive Officer of Lehigh Valley Public Media.
The programs and categories LVPM received wins from included:
- Excellence in Marketing/Communications – “Get More Local” Campaign
- Visual Arts - Lehigh Valley Rising: "The Business of Creativity"
Lehigh Valley Rising is a 30-minute monthly televised “magazine” program that spotlights innovative business visionaries that are reshaping and reimagining the Lehigh Valley.
The “Get More Local” campaign is, a multifaceted marketing campaign launched on October 3, 2022, to bring awareness to Lehigh Valley’s free local news site, LehighValleyNews.com. The multimedia campaign was designed for online, print, video, and audio marketing materials and targets Lehigh Valley residents aged 25-49.
To see the complete list of winners, visit: www.annualnetaconference.org.
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About Lehigh Valley Public Media
Lehigh Valley Public Media is a community-owned organization that is home to PBS39, the Valley’s public television station, 91.3 WLVR, the Valley’s all day every day NPR news station, and LehighValleyNews.com, the region’s only nonprofit and locally-operated digital news platform.
For more than 50 years Lehigh Valley Public Media has provided Eastern Pennsylvania and Western New Jersey with dynamic communication platforms; engaging accessible education programs; and neighborhood-focused community resources. Lehigh Valley Public Media is headquartered at the Univest Public Media Center on the SteelStacks campus in Bethlehem, PA.